The Nebraska Tourism Conference is the state’s premier educational and networking event for professionals working in tourism, hospitality and destination marketing. Presented by Visit Nebraska, the state’s destination marketing organisation, the conference brings together tourism industry representatives, hospitality businesses, destination management organisations and community leaders.

The 2027 conference provides opportunities for participants to exchange ideas, explore tourism industry developments and learn strategies to strengthen Nebraska’s tourism sector.

The programme is expected to include educational presentations, professional development sessions, industry discussions and networking opportunities. Participants can connect with tourism professionals from across Nebraska, share successful initiatives and discover ways to promote local attractions, destinations and visitor experiences.

The conference also provides a platform for industry partners to discuss emerging tourism trends, marketing opportunities and collaboration across the state’s hospitality and travel sectors.

The 2027 event will take place at The Scarlet Hotel in Lincoln from February 9 to February 11.